Whichever way January’s car sales figures are worked, Europe’s previously high-flying diesel car balloon may not have burst, but AID’s latest data points nonetheless to a continuous, albeit slow loss of altitude
There is no doubt, Europe’s diesel car market is on the slide.
But it is still too early to say yet whether the moderate downward drift seen of late in most regional markets is the beginning of an irreversible seismic shift back to petrol fuelled cars or a temporary overreaction from Europe’s still
shell-shocked and confused car buying public left reeling from last September’s Volkswagen diesel emission scandal.
Given that consumer perceptions are often stickier than reality, AID investigates the latest state of play.
While most carmakers fret about today’s true underlying health of Europe’s long-flourishing diesel car market, reality is that growing numbers of Europe’s car buying public now appear to be turning away from diesel fuelled cars.
Ostensibly, this is partly, though not entirely due to the uncertainty now hanging over the environmental credentials of today’s diesel fuelled cars in
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