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WESTERN EUROPE
Reborn Jeep brand already outsells both Lancia and Alfa Romeo brand in Europe

Published: Tue, 16 June 2015 13:59:09 GMT

West European Jeep sales 2015 May

The belated rebirth of Chryslerís Jeep brand in Europe looks likely to turn into an a significant extra pillar for its Fiat parent group. 

First signs that Fiatís latest efforts are bearing fruit can be spotted from latest European car sales statistics. 

As a ringing endorsement for Fiatís new strategic plan of action, nearly halfway into the year, in Western Europe the reborn Jeep brand is already outselling both the long-established Lancia and Alfa Romeo brands. 

Spurred on by its new Italian-made Renegade, which only joined Europeís still sizzling SUV-Crossover scene late last year, Fiatís Jeep brand has been making big waves. 

34,400
Jeep sales in Western Europe during the five months to May this year 


So much so in fact that during the five months to May this year Jeep sales in Western Europe have been growing at a fast rate, albeit from an extremely low level. 

Most telling of its upbeat fortunes, during the five months to May this year Jeep sales in Western Europe rose threefold to 34,400 units. 

Put into context with the plight of the groupís other long-established campaigners: Alfa Romeo sales dropped 6 per cent to 24,900 units and Lancia slumped 12.5 per cent to 29,400 units, according to latest Acea sales numbers.

Thanks to Jeepís encouraging showing in Europe, Fiat Group ended the five months to May his year with a stronger 6.7 per cent grip on the market, strengthening further to 7.1 per cent during May itself
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MORE LIKE THIS:

> In Europe Honda is taking a battering  16 June 2015


> West Europeís May car sales grow at slowest pace in 18 months  16 June 2015


> PSA hits rock bottom  22 April 2015


DATA AVAILABLE TO SUBSCRIBERS WITH THIS ARTICLE:

EUROPEAN new CAR sales:
by country
MAY 2015 V May 2014
5-MOnths 2015 v 5-Months 2014


WEST EUROPEAN new CAR sales:
by manufacturer and marque
MAY 2015 V May 2014
5-MOnths 2015 v 5-Months 2014


 

 

 

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