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INDIA AID EXCLUSIVE
Nissan/Datsun - Cannibalisation could be a worry 
Eyes on Datsunís India game play, slower than expected progress

Published: Tue, 07 Apr 2015 10:38:09 GMT

Datsun India car sales trends sales history graph

The fact that India, unlike China, still remains one of the most price sensitive car markets on the planet, and where locally-made low cost, economical small cars with few frills have been attracting much of the buying, is certainly not the great secret waiting to be discovered. 

Not only Koreaís Hyundai has decided to make India a global hub for its most price sensitive cars, but Nissan too has picked India as a test market for its attempt to crack the flourishing budget car segment with its only recently reborn Datsun brand.

Ä4,750
Indiaís range-entry price for Datsun GO


After dusting off its Datsun marque, the reborn brand first made its India showroom debut with the Datsun GO...more 


MORE LIKE THIS:

> Indiaís lean car market cranked back†to life  30 March 2015


> Not exactly a flying start from Nissanís new Datsun GO  20 August 2014


> EDITORIAL (FULL ARTICLE) | India - Is future promise worth the wait?  19 Feb 2014


DATA AVAILABLE TO SUBSCRIBERS WITH THIS ARTICLE:

INDIA new CAR sales: AID EXCLUSIVE
by manufacturer and marque
FULL YEAR 2014 v FULL YEAR 2013


 


 

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