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STOCK MARKET VIEW
Falling Yen poses big threat to US car manufacturers
Morgan Stanley sees content, rather than price war - Could Europe be hit hard too?

Published: Mon, 24 Nov 2014 15:03:18 GMT

Nissan train production USA 2014 SUV

The US light vehicle market is expect to grow modestly again this year and perhaps peak sometime in the future at 18 million, but this healthy-sounding scenario masks a cloud hanging over the domestic industry; the plummeting Yen and the damage it might inflict on the likes of Ford, General Motors and Chrysler.

  LMC Automotive analyst Jeff Schuster, in a report, said US demand is expected to grow five per cent in 2014 to 16.4 million. 

Schuster expects the recovery to level off before shifting to what he calls “more natural demand.”

But Morgan Stanley analyst Adam Jonas said the weakening Japanese Yen is likely to cause havoc amongst US manufacturers
...more 

MORE LIKE THIS:

> STOCK MARKET VIEW | Tesla investors shaken by S&P “junk” rating  03 Jun 2014


> STOCK MARKET VIEW | BMW expected to continue hot profit streak  15 May 2014


> STOCK MARKET VIEW | Lame recovery replaces European slump  03 Mar 2014


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