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Toyoya Aygo - Not exactly up, up and away
Toyota’s new Aygo faces stiffening headwinds from all directions

Published: Thu, 03 Jun 2014 17:52:02 GMT
 

Toyota Aygo European test debut

After a model life of almost ten years Toyota’s initially hugely successful Aygo, which is also sold as a Peugeot 108 or Citroën C1, is being replaced by a new and similar size creation that, despite its more jazzy and more youthful looks is perceived nevertheless as little more than a natural evolution of the outgoing model that was first launched in Europe during the still halcyon days of pre-crisis 2005. 

UK prices of the second generation Aygo, reflecting the price-sensitive nature of this European range-entry car segment, start at £8,595. But early birds might be tempted by a £600 time-limited discount, trimming the initial UK price of the bottom of the range new Aygo to a more palatable £7,995. 

The UK price premium for the 5-door version, which Toyota expects to account for the lion’s share of future UK sales, is £400.

New Aygo, built like its predecessor at Toyota’s Kolin plant in the Czech Republic, where its is built side by side with its same DNA Peugeot and Citroën brothers, won’t come a moment too soon for Toyota.

The outgoing model is almost 10 years old and was clearly beginning to show its age against a rash of new trendy same sector models such as Volkswagen Group’s clean-sheet VW Up, Škoda citigo and SEAT’s Mii family as well as Hyundai’s new Turkish-built i10, to name but a few
...more 

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