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UNITED KINGDOM
Future belongs to the risk takers - Audi A3 Saloon
Small hatchbacks all the rage in Europe, Audi fights odds with saloon
Published: Thu, 31 Oct 2013 17:27:03 GMT
 

Audi A3 saloon side view 2013

If at first you donítí succeed, try, try, and try again. Contrary to the realisation that Europeís new car buyers, and Britainís consumers no less, have never shown even a blind bit of interest in three-box saloon versions of otherwise hugely popular Golf class hatchbacks, Audi for one is willing to give it a go. A 4-door three-box version of its A3 hatchback reached UK showrooms in September with retail prices starting at £22,180 for the manual 140PS 1.4 litre petrol derivative. Prices for the 105PS 1.6 litre diesel start at £22,280


If it sometimes seems as if thereís a Golf hatchback on every other drive in Europe, the Golfís booted brother - the Jetta - still remains a rare sight in Europe. 

£22,180
Entry level price for new Audi A3 Saloon


So in spite of the carmakersí repeated failure to switch otherwise deeply ingrained consumer preferences, and when many carmakers appear reluctant to try anything but the safest of bets, Audi has nonetheless chosen to market a 4-door saloon version of its latest A3 hatchback in Europe. ...more


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